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GEM brand is a clothing brand with its own production of various types of premium knitwear for men, women, and children, using refined types of yarn such as cashmere, merino wool, cotton, linen, silk, and their blends. Sophistication, elegance, and comfort meet the needs and rhythm of the modern individual who values high-quality and natural materials.

GEM brand

Belarus, 2024
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Logo variations
A corporate logo and its variations were developed: the main logo with a descriptor, a name mark (without a descriptor), a short version of the logo

Logotype

1 step
Brand guide preview
The company's corporate style, guidebook (manual on the use of the corporate style) and design of carriers of corporate identity were developed.

Corporate identity

2 step
3 step

Сarriers

Business cards
Brochure
Labels, tags
Branded packaging
Anther
Bag
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Designer Natalia Vidineeva