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Biofollica is a Russian brand of professional hair care and therapeutic cosmetics, created in China using natural plant-based ingredients. It is 100% organic, featuring a unique proprietary formula that not only restores hair structure but also treats alopecia. The brand’s visual concept is inspired by two key elements: organic ingredients and the philosophy of China.

Moscow – China, 2020-2023

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Full version of the logo

Simplified version of the logo

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The design of the packaging of tubes was developed: shampoo, balm, mask, serum, peeling - and related products such as candles, shower cap

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visualization of the 1st version of the design

visualization of the 2st version of the design

Due to the technical specifications of Chinese printing machines, production in China was unable to implement the first version of the design. Therefore, a second, simplified version was developed. However, the first version has been retained in case production can be moved to Russia.

Shampoo

Balm

Mask

Visualization of peeling

Photo of peeling

Paper packaging for serum

Candles and paper packaging

Paper bag

Peeling paper packaging

Official website of the brand and online store of hair cosmetics with the ability to order with delivery throughout Russia and pay online. The brand blog was also implemented on the website.

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© Natalia Vidi, 2022-2025

Website made on Tilda

Designer Natalia Vidineeva